Article by Larry KimJun 22, 20161 minAre Remarketing Lists For Search Ads the Future of PPC & Will RLSA Save the Day?Paid search is a pretty awesome channel, but it’s not without its challenges writes Larry Kim. As the chart below illustrates, the cost...
Article by Sophie LorasMay 24, 20161 minGoogle AdWords Launches New FeaturesGoogle has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile. The changes and...