Article by Robin SherwoodJan 9, 20192 min#Google #GoogleAds #AdWords #PPC #PaidSearch #CR #ConversionRate #Benchmark - They Are Here Again! GGoogle Ads is an expensive game if you get it wrong, Robin Sherwood reminds us. So, we figure you’re doing what you can to measure the...
Article by Elisa GabbertApr 26, 20181 min#ADWORDS #BENCHMARK #CTR #CPC #CPA #CR in 2018 - Google AdWords CTR / CPC / CPA / Conversion Rate BeWhat’s a good click-through rate in Google AdWords, Elisa Gabbert asks? What about a good cost per click and a good cost per action? Is...