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🤖⚠️👇 AI | AI COMPARISON | How Google’s AI Mode Compares to Traditional Search and Other LLMs [AI Mode Study]: Check key findings below 🤖⚠️👇

  • Writer: googleadwordshero
    googleadwordshero
  • Jul 1
  • 1 min read

Key Findings at a Glance


AI Mode prefers sidebar linking: 92% of AI Mode responses featured a sidebar showing ~7 unique domains. These links had a 51% domain overlap and 32% URL overlap with Google’s top 10 search results.


Organic links still matter: In the 7% of AI Mode queries where additional links appeared below the response, there was an 89% domain overlap and 80% URL overlap with Google’s top 10 search results.


Reddit dominates: It appeared as a leading citation source across all LLMs we studied.


Query intent affects response length: Commercial queries triggered responses ~2x longer than informational ones.


AI Mode looks more similar to ChatGPT than AI Overviews, indicating this new mode is more than just an upgraded version of AIOs. It’s an AI-powered search engine meant to compete with ChatGPT and other LLMs.

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Contributors: Anna Yudina and Luke Harsel



 
 
 

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