Article by Angel NiñofrancoAug 17, 20181 min#SEO #PAIDSEARCH #PPC #SEM #SOCIALMEDIA #ORGANIC - Which Digital Marketing Channel Has the Highest RIn today’s digital world, it is unthinkable for brands to disregard the power of internet marketing. Leveraging digital marketing is...
Article by Ginny MarvinJul 26, 20181 min#GoogleAds #Google #AdWords #PPC #SEM - Google Ads Arrives. So Long, AdWords. Google's New BrandStarting Tuesday, paid search managers were greeted with Google’s new branding for its ads platform, known as AdWords since its debut in...
Article by Matt SouthernMay 29, 20181 min#GOOGLE #ADWORDS #PARALLEL #TRACKING - Google AdWords Requires All Accounts to Use Parallel TrackingGoogle AdWords introduced parallel tracking earlier this year as a way to improve mobile site speed, and all accounts will be required to...
Article by Elisa GabbertApr 26, 20181 min#ADWORDS #BENCHMARK #CTR #CPC #CPA #CR in 2018 - Google AdWords CTR / CPC / CPA / Conversion Rate BeWhat’s a good click-through rate in Google AdWords, Elisa Gabbert asks? What about a good cost per click and a good cost per action? Is...