googleadwordsheroNov 5, 20203 minPPC | Your Old Paid Search Strategies Are Becoming Extinct: Try These InsteadArticle by Jonathan Kagan. Relying on older PPC bid strategies and concepts may do more harm than good. Here are outdated approaches to...
googleadwordsheroOct 7, 20202 minSHOPPING | Google Makes Shopping Ads Free WorldwideArticle by Matt Southern. Google is expanding free shopping ads to more countries starting in mid-October. Google is making shopping ads...
googleadwordsheroSep 3, 20203 minPPC | Google Ads to Limit Search Terms Reporting, Citing Privacy. Ginny Marvin reports. The impact will depend on what "significant" means, but advertisers are likely to lose visibility into at least...
googleadwordsheroAug 3, 20202 min2020 Digital Marketing Trends in EcommerceSpotting the COVID-19 Impact with SEMrush Data According to Olga Andrienko, the COVID-19 pandemic has undoubtedly had a significant...