Article by Ginny MarvinJul 26, 20162 minThey're Here! Google AdWords Expanded Text Ads are Live, Along With Device Bidding & Respons**Update: some of the new features have been already rolled out in the UK with a few more to come** Standard text ads will no longer be...
Article by Ginny MarvinJul 22, 20161 minGoogle Rolling Out Price Extensions for Mobile Text AdsThe new text ad extension shows pricing information about products and services and takes up significant real estate on mobile says Ginny...
Article by Alexandra GavrilJul 4, 20162 minNew Google Local Pack Ads: What Does it Mean For Your Local Business?In her article Alexandra Gavril says, Google’s local three-pack of organic listings may soon also include ads. More specifically, one of...
Article by Larry KimJun 22, 20161 minAre Remarketing Lists For Search Ads the Future of PPC & Will RLSA Save the Day?Paid search is a pretty awesome channel, but it’s not without its challenges writes Larry Kim. As the chart below illustrates, the cost...